Showing posts with label consumer feedback. Show all posts
Showing posts with label consumer feedback. Show all posts

Wednesday, August 25, 2010

Vornado Product Reviews - Now Showing at Vornado.com



It is with great excitement that I announce the debut of Product Reviews functionality at the Vornado website. Here are just a few of the product reviews phenomena that get my marketing mojo moving:

1.) But Don't Take My Word For It: Those famous "Reading Rainbow" lines are indelibly etched into my memory. Bypass the slick advertising copy and read what real people are saying about the product. Their input is more likely to match your experience.

2.) You Have A Voice (And we're listening): We're increasingly empowered to have a say in... well... nearly anything. Why should having a means to voice your product opinions be any different. While the product teams at Vornado have always monitored reviews (via Amazon, Epinions, etc.) we think it's important for our customers to know their voice is being heard - at the source. We're not just monitoring - we're truly listening. The input influences every product we make.

3.) I Want That One: Product reviews typically include all manner of insights onto how the product is used, how effective it is, as well as high and low points of the form and function. On Vornado.com, we've asked reviewers to give individual ratings to a product's Performance, Value, Appearance, Quality, and Sound output (Quiet operation). If one area is of more importance to you, this is an excellent way to narrow down your selections.

If you own a Vornado product - consider this your invitation to speak your mind by writing a product review. It only takes about a minute - and your feedback will help us build better products, and help others make better buying decisions.

Wednesday, February 18, 2009

Free Flippi - VERY Limited Time Offer





I've been talking with you for months now. Isn't it time we met? I want to know what my social network looks like. This is a little three day experiment...

Send me a pic of you interacting with your Vornado. Hugging, holding, juggling, having a staring contest- whatever... and I'll send you a free Flippi V6. Here's the catch. I have to receive the photo by midnight, Friday Feb. 20th - that's this Friday. After that, no mo' free Flippi's!

Use my Twitter account and tell me how to get to your pic.
Post it to my Flickr Group, and let me know via DM.

Get creative- I've got plenty of pics of product sitting on floors and desks- trust me. This is as much about you as it is about the product. If you want to do some creative cropping, that's cool- I have no problem with anonymity.

I don't have too many rules or stipulations- if you have questions, DM me on Twitter. The main thing- be creative!

I'll try to anticipate a few questions:
  • Yes, it has to be a Vornado fan in the pic- none of those imitators!
  • No, your face doesn't need to be in the shot if you're bashful.
  • Yes, your pet can stand in for you. I'll just need to know his/her name.
  • Yes, the offer is limited to one per photo submitter.
  • If someone goes above and beyond, I reserve the right to send something else free to reward the effort.
  • I can't guarantee you a certain color. Send me your preference, and I'll see what I can do.

You will need to DM me your address, or we can exchange emails- but I'll need to know where to ship the flip. Post other questions in the comments area and I'll get em' answered!

UPDATE:
I picked a few favorites from our submissions to date:















Lainey seems to prefer the VH2 Heater over the Vintage Fan or the Midsize 630.

Thanks to @loganculwell

















This pic just rocks. I enjoy the fact that the VH2 can assist in the creative process!

Thanks @irDominic keep up the good work!

















Fight the urge to make an Easter joke. Fight it!
Bob Jr. seems simultaneously appreciative and terrified of his heat source. They make a good pair, in my humble opinion. Tiny wooden rabbit bed FTW!

Many thanks @mistahmoogle

You and all the others will be seeing a Flippi at your door very soon. You still have till midnight tonight to send me those pics!

Thursday, February 12, 2009

We Want To Hear Your Opinion

I have long hoped that, one day, I would get a phone call or email asking me for my input on a product. Any product. I don't care if its a pair of scissors or a lawnmower- give me a look at it, and I can give you more feedback than you probably wanted to hear. My call hasn't come yet, but consider this your invitation.

We'd like to hear what you think. Please take 3 minutes to look at these two product options and answer a few quick questions. We also invite you to give us some commentary on what you see.

When you finish the survey, we'll get you a special offer on a product that should help you finish out the winter in style...

From our standpoint, 3 minutes of your time can help us create products that you will enjoy for a lifetime. Our customers are an amazing group- we value your input- so g'won - take a look!